Elk Grove Car Dealer, Customers Pitch-in On Historic Water Conservation Efforts

August 1, 2015 | Faced with a historic drought, people throughout California are pitching in to conserve water. These conservation ...

August 1, 2015 |

Faced with a historic drought, people throughout California are pitching in to conserve water. These conservation efforts were reflected recently when it was reported Californians have reduced year-over-year water consumption by 27-percent.

One Elk Grove business and its customers that have vowed to help in the effort is Elk Grove Toyota.

As a partner in Toyota's "The Wash Can Wait" program, the Elk Grove Automall dealer and its customers are opting out of complementary car-washes that come with any vehicle service appointments. The goal of the program, which started two weeks ago, is for the Northern California Toyota dealers to save up to 20 million gallons of water.

“Community involvement and environmental issues are very important to Toyota dealers,” Pete Carey, General Manager of the San Francisco Region of Toyota Motor Sales said. “As Californians, we’re looking to do our part to ease the water crisis and hope The Wash Can Wait Campaign will heighten water conservation and inspire our customers during the dry summer months.”

About 90-percent of Toyota dealers in Northern California have signed-up to participate while the remaining dealerships will use recycled water for car-washes to complement the program. 

Locally, Elk Grove Toyota started its conservation efforts in February, and in the first two weeks of the formal program, over 310 customers have participated saving 15,000 gallons of water. Elk Grove Toyota has also reduced spray-washing its inventory to once a week from twice.  

As an extension of the program, Toyota has also joined forces with Save Our Water, a California-based organization dedicated to helping residents reduce water use on a daily basis. Save Our Water works with organizations to help spread the message of water conservation beyond just periods of drought.

"Toyota's announcement to reduce water use should be applauded," said Jennifer Persike, Deputy Executive Director for External Affairs and Operations, Association of California Water Agencies said. "Every Californian should take a similarly thoughtful approach to how they use our most precious resource - water - during this historic drought,”

The Wash Can Wait program is part of Toyota’s larger commitment to the environment and water stewardship. In 2014, Toyota saved more than 93 million gallons of water by reducing, reusing and recycling water as part of its operations and manufacturing processes. For example, implementation of reverse osmosis systems at Toyota manufacturing plants saved 61 million gallons of water last year.

For more information on The Wash Can Wait campaign and water conservation tips, visit SaveOurWater.com.


Post a Comment

2 comments

It's Grow Time said...

"Save Water, Build Another Rooftop"

Joni Mitchell said...

It's ludicrous that Elk Grove Toyota claims that it's saving water by only washing its entire fleet of cars and trucks once a week.

The Elk Grove Auto Mall notoriously battled the city over the boundaries of the drip lines necessary to preserve the heritage oaks that interrupt that perpetual parking lot of glass, metal, and rubber.
The Auto Mall is serviced inexorably with overhead lighting so that everyone can see the freshly washed vehicles even in the dead of night.

Self-adulatory, corporate propaganda is what this article illustrates.
It would be fitting for Mayor Davis to grant an environmental award to Elk Grove Toyota for its conservation efforts.
He has a pile of them in the lobby of city hall.

Joni Mitchell

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